campaign season
Teamwork
Our teams came together to create a successful Black Friday campaign Glamour House fans will remember forever. From planning to content direction, to creative design - we meant business!
Who worked with us?
Hairstylist: @shakirakali
Wardrobe Stylist: @styledbyaarika
Photographer: @skootyvisions
Videographer: @mytouchfilms
Video Editor: @heyhannahelle
Content Location: @hersocialroom
Models: @iamtonijones, @carringtonsimone @ethrealzae @hersocialroom
Ready. Set. Glam
Black Friday Campaign 2023
Ready. Set. Glam.
Ready. Set. Glam
Black Friday Campaign 2023
Ready. Set. Glam.
Ready. Set. Glam
Black Friday Campaign 2023
Ready. Set. Glam.Campaign Video
She Work's Hard
Watch full campaign video inspired by working girls of our favorite eras. Concept and direction by Rework'd.
Campaign Timeline
Let's talk about what we did with this project.
Successful Sessions
We worked remotely to create a plan that brought the buzz back to this 15 year brand.
Campaign Shoot
Campaign outline was used to create a nostalgic video ad, and new brand photography.
Editing the Footage
New content sent to editors, our graphic team and content managers.
Content Management
Created themed content to compliment the brand's throwback content. Scheduled all content in advance for auto-posting.
Email Design and Managment
Created sale related automations, and scheduled email campaigns.
New Promotional Website
Updated sale layout to showcase new content, add live shopping features, and convert sales.
Sale Live Now
Successfully launched black friday promotions engaging returning customers for annual sale.
- Plan
- shoot
- Editing
- setup
- Email
- Site
- Launch
shoppable video directed by rework'd
New client
Rochelle Jackson, Owner
As a new client, we're sure Rochelle had no idea what to expect from our service. Our interaction didn't start with a direct referral as with most of our clients so she really took a risk trusting us with her business.
As a business owner for more than 15 years, her star power really signed through this campaign. Her knowledge of the hair industry, loyal audience, and enthusiasm to try new things really made our teams a great match.
reviews
In Rochelle's Words
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